Seven out of ten customers recognize their Internet addiction
70% of users do not think yourself without the Internet. This, according to HAKER.ru show results of an international consulting and auditing company Synovate.
In the survey on market media and advertising, 8600 respondents participated from around the world.
Leader in Internet-based British: among respondents representing this nation 92% admitted to addiction to the Internet, followed by Spaniards (91%) and Australians (90%). Fourth place was shared between the Danes and Americans. Interestingly, the country's largest Internet audience, such as China, proved not very high in comparison with Europeans, the level of Internet addiction (70%).
Executive Director of Synovate, Steve Garton said that the company conducted a study primarily for marketing professionals because internet addiction indicates markets with potential clients online stores and services. To promote a good product, they must understand their audience, then how their lives intersect with media and brands.
In most countries whose data is the survey participants admitted or that "could not live without the Internet," or "very bored without it would be.